14:30 Panel Discussion: 'Live Fractional Practical Exercises' We are joined by experts from the timeshare, fractional, Destination and Private Residence Club's marketplace. The panel will be presented with 3 'real live' fractional property case studies submitted by delegate companies in the audience. With audience participation required, each panelist will provide practical comment and analysis on the cases submitted. Expect this session to be informative and controversial as each panelist shares the reasoning behind their suggested recommendation and takes questions from the floor.
Panel:
Jerry Cobb, CEO, FOC (Fractional Ownership Consultancy)
Peter Hutchinson, Group Chairman, Citadel Trustees Limited
Peter Kempf, President & CEO, Kempf International
Philip Bacon, MD of HVS Madrid & EMEA & Asia, HVS Shared Ownership Services.
Moderator: Christian Broby, Marriott Vacation Club International
Peter Hutchinson Group Chairman, Citadel Trustees Limited. Peter Hutchinson holds a degree in Economics and Social Statistics and has been a Fellow of the Institute of Chartered Accountants since 1982.
In 1985, Peter set up Hutchinson & Co. as a collection agency and business grew rapidly. In 1987, Hutchinson & Co. Ltd was established, followed by the formation of Hutchinson & Co. Trust Company Ltd in 1992 and Citadel Trustees Limited in 2007. Citadel Trustees Limited was formed in response to an increased demand for a Trustee service for specialized products such as Fractional Resorts, Hotel Room buy-to-let schemes and Land Investment schemes – products which require a much more bespoke and individual service.
Peter has advised several government ministers in various countries on the development of Vacation Ownership. Peter is the non-executive Chairman for the Hutchinson Group, allowing him to pursue new opportunities and extend the range of services offered through the group offices in UK, Spain, India, Thailand and China.
Philip Bacon, Managing Director of HVS Madrid and Managing Director EMEA & Asia, HVS Shared Ownership Services - a specialist division of HVS Global Hospitality Services.
HVS Shared Ownership Services EMEA & Asia is based in Madrid and focuses on the development of mixed used resorts and resorts developed around shared ownership business models such as Vacation Ownership, Residence Clubs, Branded Residences and Condo Hotels.
Philip is responsible for the delivery of all HVS hospitality services, including hotel valuations and feasibility studies, operator search and strategic business planning.
Following ten years’ with Price Waterhouse in London and Barcelona, since 1993 Philip has had comprehensive experience of all aspects of hotel and resort development and operations, with particular focus on shared ownership business models and mixed use resort development. He has been personally involved in the development of luxury branded residences involving brands such as Mandarin Oriental, Four Seasons and Armani.
In addition, as an independent consultant he has conducted a number of market research projects, product development plans, feasibility studies and valuations for hotel and resort development companies in the Europe, the Middle East and India
Christian Jensen-Broby, Chief Customer Officer and Vice President, Marriott Vacation Club International. Christian Broby serves as Chief Customer Officer and Vice President for Marriott Vacation Club Internationals activities, covering Europe and Middle East. He has principal responsibility for ensuring the positioning and strategic direction of the business lines across all disciplines and leads development efforts, including project management and analysis for new developments, in these regions. Additionally, for Europe and Asia, Christian is responsible for coordinating the project delivery function through all phases of the development and operational cycle.
In 1998, Christian joined Marriott Vacation Club International (MVCI) in Strategic Planning, with a focus on developing brands. He was then promoted to the position of Director of Brand Management for The Ritz-Carlton Club, where he was a member of the start up team. Prior to holding a number of operational, sales, marketing, and product development roles, he served as Director, Brand and Business Line Owner, developing Residences by Marriott.
A native of Denmark, Christian holds an MBA and a Bachelors degree in hotel management.
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